Global Digital Marketing Data Platform Build

Overview

We integrated multi-channel marketing data and built pipelines and dashboards for decision-making across regions.

Challenge

Data silos across countries and channels made consistent analysis difficult, with strict requirements for governance and update cadence.

Solution

We standardized ETL, cleaned and unified data, and delivered self-service BI dashboards with governance controls.

Result

Teams improved cycle speed for campaign optimization and increased visibility into ROI and lead acquisition performance.

References

This case content is based on our delivery record. Product and technology names are trademarks or registered trademarks of their respective owners.

• Python
• AWS (S3
• Glue
• Redshift)
• Google Analytics
• BigQuery
• Tableau